December marks five years that I’ve been operating as Peter Dorfman Creative Services.
Five years is longer than the median number of years (4.2) that an American wage and salary earner has been with his or her current employer, according to the Bureau of Labor Statistics. Since I’m my own boss, I’d count myself as a reasonably successful hire.
If I’d interviewed myself five years ago and asked myself, “Where do you see yourself in five years,” I’d have said “Right here.” I’d have been right.
Although I’ve been generating increasingly diverse kinds of content, I continue to be grateful that, in this supposedly “post-literate” age we live and do business in, there’s still a place for long-form content that informs and persuades. It’s what I do best.