Science

physicsScience matters. At its best  and most ethical, science is an expression of reverence for objective truth. I care deeply about it.

I’ve been making cogent plain English out of science for my entire career, as a journalist, a management consultant and a marketer. It’s a knack. I’ve written for lay and business audiences about everything from genetic toxicology to climate science to cognitive computing to the rheology* of chocolate.

 

* Rheology: The measurement and standardization of viscosity, a key concern in chemical process engineering.