Re: My previous post regarding the Panama Papers and my offer to write a case study on the eDiscovery technology being used to analyze the content:
It’s Nuix, and there’s already a press release out. The vendor is to be commended in the strongest possible terms for being willing to do the right thing regardless of the impact it might have on wealthy and connected individuals and corporations — some of whom could be potential users of Nuix’s tools. The vendor, in fact, donated its system to the reporters led by Süddeutsche Zeitung for this vital project.
I am officially an admirer.
The Panama Papers leak is destined to be one of the most significant news events of the year — maybe the decade.
Fundamentally, it’s a story about an enormous cache of confidential documents released by an unnamed whistleblower about the practices of one obscure Panamanian law firm that have enabled some of the world’s most powerful people to hide many trillions of dollars in wealth from taxation. An international team of journalists led by Süddeutsche Zeitung is combing through it all. Governments are highly likely to fall as a result of these revelations.
It seems very unlikely to me that the research is being done by hand. Some technology — semantic analysis tools akin to those used in eDiscovery by law firms and corporate law departments — has to be involved. There is no other way the journalists could be efficiently crawling through 11.5 million documents on over 214,000 shell companies to find the correlations needed to identify the people behind them.
My question is: Whose tools are being used? Because while this volume of data would hardly be unprecedented in the eDiscovery discipline, this would still be the nucleus of a marketing coup beyond the wildest dreams of a tech company CMO if it could be publicized.
This is an offer: I write a lot of marketing case studies for tech companies. If your eDiscovery tool is being used to comb through the Panama Papers, and you can get me access to the people I’d need to talk to in order to research it, I’ll write a case study for you, gratis. Anyone?
I’ll be browsing the exhibits at the ALM LegalTech conference in New York next week, if you care to meet up.
I’ve been around the Legal Technology market for quite a while, taking on writing projects for the attorney, corporate counsel and legal technologist audiences.
I’ve done numerous legal-focused projects including:
- Media relations counsel for Litéra, a vendor of document change management software chiefly to law firms;
- Case studies and white papers for the Information Governance Initiative, a consortium of tool vendors in the Records Management, eDiscovery and related areas – I’ve written white papers for Active Navigation, Equivio and Nuix;
- A customer story for Anaqua, a patent law case management tool vendor;
- Contributions to the corporate blog for Bridgeway Software, a matter management vendor;
- Contributions to the blog of Robert Half Legal, a leading recruiting firm for law firms and corporate law departments.
Before launching Peter Dorfman Creative Services, I was Principal Knowledge Manager, globally, for the Office of the General Counsel at Hewlett Packard for three years. I managed the Legal intranet for a department of 1,200 operating in 77 countries, and led communications and collaboration projects for the Litigation, Intellectual Property and IP Licensing, Mergers and Acquisitions, Ethics/Compliance/Privacy, Contracts and Commercial Law, Antitrust and Competition Law and other disciplines. I had a key role in the department’s Legal Process Outsourcing effort as well.
If you want to get together in New York, or if you just want to talk about how I might be able to help your content marketing program succeed, contact me directly.